About
Rogers Communications came to us to create 15, 30 and 60 second video versions of a Rogers Moments. They had produced other videos on these special events, but this would be their first French language video at the Rogers Cup.
Workflow
After pre-production phone meetings with the Rogers team, we scouted the IGA Stadium the day before the event, locating the best spots to film. The next day we filmed young contest winner Noémi and her family at the Rogers Cup, from playing tennis centre court with pro Vasek Pospisil, to enjoying the tournement and soaking in all the tennis-themed excitement. We spent the next three days editing three different social media versions that were immediately released on Facebook. It was a smashing success if we do say so ourselves!